Alex’s role stretches across the Hill+Knowlton creative offer. With a background in editorially driven content, he has conceived of and led creative content marketing programmes for global brands across many different sectors in markets including the UK, South Africa, China, the Middle East and North America.

Formerly MD of John Brown Media, Alex’s career has spanned copywriting, editing and creative direction as well as client and agency leadership and growth.

In today’s noisy, always-on culture it has never been more important for brands to accept and embrace a new marketing relationship – that consumers are in charge, we engage on their terms or not at all – and that only world-class creative work, delivered in the channels they already choose to embrace, will really cut through.